Edmonton, Alberta- January 24th, 2024- Wild TV, which is Numeris-rated as the most-watched, major outdoor programming provider in Canada*, announces that two members of their partnership acquisition team, Kim Fjellner and Joe Eppele, are on site at this year’s Shot Show.
Fjellner and Eppele are set to deliver potential advertising partners Wild TV’s key strategies for navigating and conquering the Canadian market by way of leveraging the channel’s domination of all day-parts in total audience in comparison to their only other Canadian competitor. *
Wild TV has double the viewership than their competitor in the following areas:
Weekday Daytime Monday-Friday 0600-1500 ET (A25-54 / A35+ / F18+)
Primetime Monday-Sunday 1800-2300 ET (A35+ / F25-54)
Fringe Monday-Friday 1500-1800/Monday-Sunday 2300-midnight ET (M35+ / F35+)*
In addition, Wild TV has achieved triple the audience numbers, in comparison to their competitor, Saturday-Sunday, 0730-1800 ET (A18+ / M18+ / M35+ / F18+ and F35+).*
Wild TV is the only major outdoor network in Canada that can offer advertising partners access to their target market on Rogers, the largest cable provider in Canada, and aims to increase channel attention and social engagement for the network’s upcoming 20th Anniversary campaign, commencing this February. Fjellner and Eppele will also present potential partners with the possibility of joining the ranks of companies like onX Hunt and Shot IQ who have forged strategic digital alliances with Wild TV, strengthened by the rapid subscriber growth of the network’s streaming service, Wild TV+. Furthermore, Eppele, who is the host of the long-running outdoor series The EDGE, and Fjellner, who has expertise in production sales, are prepared to discuss details for commercial creation and sponsorship opportunities on behalf of Recoil Creative Group, producers of The EDGE, and part of the Wild TV Group of Companies.
Ryan Kohler, President of the Wild TV Group of Companies, comments, “Wild TV stays ahead of industry changes, constantly adjusting to manufacturers' spending patterns and providing engaging content on the digital front. Wild TV stands as a testament to the vision, perseverance, and adaptability of its founders and team, marking two decades of captivating outdoor entertainment for Canadian audiences.”
For more information on partnering with Wild TV, contact Kim Fjellner +1 (780) 803-3025 or Joe Eppele +1 (647) 986-3859