Wild TV Celebrates 20 Years as a Pioneer in the Canadian Outdoor Community
Edmonton, Alberta - February 20th, 2024 - Wild TV, which is Numeris-rated as the most-watched, major outdoor programming provider in Canada*, announces that 2024 marks their 20-year milestone for delivering Canadian households the best stories shared on screen, capturing the essence of hunting, the thrill of fishing, and the beauty of the outdoors.
Wild TV’s founder, Ryan Kohler, comments, “Twenty years. I’ve been so fortunate to have incredibly passionate TV subscribers. Without them, none of the last 20 years would have been a reality. I also can’t forget Wild TV’s staff – they’re super creative, hardworking, and passionate people, committed to wild animals and the places they call home. I’m ultra-grateful for everything. If you were a part of Wild TV’s legacy, I thank you. The Wild TV Group of Companies keeps getting stronger every year. Our future is bright and we are working hard to build and expand even further so we can make the next 20 years something to celebrate even more!”
Wild TV’s national success and stability in a highly-competitive industry forged a new, reliable pathway for manufacturers to promote their products to a mass market of eager Canadian consumers. Prior to Wild TV, Canadian fans of outdoor gear and entertainment had to rely on a few small magazines to learn about cutting-edge products.
Wild TV was a new voice that delivered Canadians information on the newest offerings from manufacturers. Through their passion and dedication, Wild TV’s team collaborated with major retailers, such as Cabela’s, influencing their entry into Canada. The company also paved the way for hunting tradeshows in Canada by hosting Hunt Fest, the first of its kind. The show’s popularity was more proof that the Canadian market was swarming with enthusiastic consumers.
Wild TV was the first outdoor television network in Canada and it provided a space for content creators across the nation to share their adventures and knowledge of the outdoors. Its success has resulted in the creation of countless jobs in the entertainment industry and has led to productions that have influenced an entire generation of hunters and anglers.
The network’s production company, Recoil Creative Group, now celebrating 15 years of operation, has also achieved success with productions like The EDGE (distributed globally), How to Hunt with Ryan Kohler, Bowzone Live, Prairie Pursuit, and Wild Talk. The Wild TV Group of Companies continues their legacy of trailblazing in the outdoor industry, driving growth in the digital space with powerful social media channels and their streaming service, Wild TV+. The network is currently expanding its reach into global territories and influencing the future of hunting and outdoor TV.
Although the official anniversary date of the Alberta-based network is November 21st of this year, audiences will see a spectrum of celebratory acknowledgements throughout Wild TV’s platforms starting this month. Scott Stirling, the Wild TV Group of Companies’ Vice President, comments, “We’re going to pay homage to the achievements of the network over the last two decades by focusing on the exceptional work of our content partners who have played a pivotal role in our journey. Watch for best-of content, throwbacks, opportunities for contests and giveaways, Wild TV+ subscription deals, and more! We’re incredibly excited to celebrate our longevity with all the people and companies that contributed to making Wild TV the longest-running outdoor channel in Canada.”
To discuss opportunities for partnering with Wild TV, contact Kim Fjellner +1 (780) 803-3025 or Joe Eppele +1 (647) 986-3859.
